World famous Rodeo Drive is located in the heart of Beverly Hills, California. Rodeo Drive is known to be one of the "most exclusive" street in the world. Originally, the street was home to pioneer retailers like David Orgell, Fred Heyman's Georgio's, and the landmark men's store Mr. Guy.

Some forty years later, Rodeo Drive has evolved and changed tremendously. New European and American stores have come to call Rodeo Drive their new home including Dolce & Gabbana, Prada, BCBG, Ralph Lauren.

David Orgell remains at the heart of Rodeo Drive along with other premiere houses of fine jewelry: Cartier, Tiffany, Harry Winston, Van Cleef & Arpels, and Bulgari.

Shown above, sitting at the cross section of Wilshire Boulevard and Rodeo Drive is the world famous Beverly Wilshire Hotel, the location for "Pretty Woman"®, featuring Richard Gere and Julia Roberts.